CARLA, SWEET EMOTION

History of CARLA SWEET EMOTION

I remember when, every year starting
from when I was five years old, I would
go to Cambrai, to the big family Flemish
house on rue Jean Macé.
We picked raspberries, gathering them
in a rhubarb leaf to carry them very carefully
to the kitchen where my grandmother Manie
was waiting to make jam from them.

Those first delicious moments!

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Key dates

1946
born in
Wimereux

1972
Opened the
architectural firm
ARCH / Paris

1978
Created the
LA CHARLOTTE
in Boulogne-sur-Mer

1982
Founded La Charlotte,
company manufacturing
ice creams and frozen
baked goods
(bought in 2013 by
the Société Senoble)

1992
Created the François Théron
range of ice cream
and sorbets
for Picard Surgelés

2001
Founded the Wimereaux
jam company,
Carla Atelier

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Carla: French leader in original quality
jams and preserves.
Ongoing innovation and creation,
just like in the fashion houses.

In 12 years, CARLA rose to the summit of the trademark
hierarchy to become a French leader in creativity
and quality products.

This result is the fruit (no pun intended) of the adopted
"Fashion House" strategy.

Ongoing innovation at the creative level:

 Each year two collections are presented: spring-summer
and fall-winter, offering unique combinations and presentations,
thus creating an event and a trend in keeping
with the seasons and expectations

 Through these collections, a style has been confirmed
that goes beyond originality, via the freshness
and the fruit flavours, the fluidity of the textures
and precise use of sugar.

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